Emerging Markets Growth for a Leading Fortune 500 Company
We helped a large multinational technology company build their Central & Eastern Europe presence over the course of several years. A critical part of this effort was the acquisition of various facilities in different countries throughout the region along with reshuffling of operations from existing plants in the EU. We worked hand-in-hand with regional management on all aspects of the corporate communications effort including:
- Creating executive messaging and conducting briefing sessions
- Arranging internal town hall meetings with staff in both EU and CEE locations
- Creating press materials
- Setting-up and facilitating international press conferences, dinners, and interviews
- Arranging opening ceremonies, inviting hundreds of international guests
The result of our efforts enabled clear and positive communications around major corporate developments during an important point in the company’s expansion in this emerging region.